In English for now, the service will be launched in Arabic and Spanish this week and is expected to be made available in more than 20 languages, including Italian, Farsi and Kiswahili. Watch: Madiba's message about handwashing There are plans to start the service on other messaging apps such as Rakuten’s Viber, which is popular in eastern Europe. “What we will see is the largest global messaging campaign” ever, he said.Ī discussion between Mark Zuckerberg, the chief executive officer and co-founder of Facebook, and Tedros Adhanom Ghebreyesus, WHO’s director-general, paved the way for the launch, said Pattison. “I am exhausted but very excited, I think it’s very important,” said Gustav Praekelt, the founder of. That company was introduced to the WHO by WhatsApp, which is owned by Facebook. The organisation will work together with, a non-profit company that developed the service in South Africa, where it now has 2.6 million users.
The coronavirus has just acted as a catalyst to get a lot more things done quickly.” “More messages to more channels to more people, that’s what we are trying to do. “We want to give everyone a democratisation of health messages,” he said.
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